About
We measure what matters in the music people make.
Nice Barometer is a small studio for artists and labels who care how their work is heard. We shape the story, then make sure it lands.
We started with a simple frustration: great music kept slipping past the people who would have loved it. Not for lack of talent, but for lack of a clear, honest way to tell the story around it.
So we built a practice around three things we genuinely enjoy doing well — press and publicity, documentary film, and long-form audio. Different formats, one instinct: find the true center of a project and point everything toward it.
We work in close partnership, take on a handful of projects at a time, and treat each one like it has our name on it too.
Press & PR
Campaigns built on a real angle — pitched to the writers and editors who actually cover the work.
Documentary
Films that sit with an artist long enough to catch what the highlight reels miss.
Audio
Conversations and series, including The Stereo Image, made for people who lean in and listen.